EnContext Media Blog

Google

support, letters, scrabble

Google to Provide 24-Hour AdWords Support Throughout the Work Week

Google’s AdWords team announced they will now be offering 24-hour support on social media from Monday to Friday. Questions will be answered in English on Twitter, Google+, Facebook, and YouTube. Based on the back and forth communication on Twitter thus far, the team is quick to respond to questions, usually replying within a few hours. Here is …

Google to Provide 24-Hour AdWords Support Throughout the Work Week Read More »

google, search engine, browser

Google’s Panda Now Part of Its Core Ranking Algorithm

What was highly speculated to be a Penguin update over the weekend was actually just a core ranking algorithm update. However, it may be different from past core updates, considering recent news that the core algorithm has been integrated with Panda. This news was first reported on by Jennifer Slegg who received direct quotes from Google itself confirming …

Google’s Panda Now Part of Its Core Ranking Algorithm Read More »

magnifying glass, google, search engine

Google Says You Need Expert Writers: Content Standards From the New Search Guidelines

If you’re in the world of SEO, copywriting, or inbound marketing, it’s likely that you’ve already heard about Google’s release of the Search Quality Evaluator Guidelines in November 2015. Designed to help Google’s own site evaluators master their jobs and wade through Google’s complex ranking system, these search guidelines are 160 pages of pure SEO goodness. But what …

Google Says You Need Expert Writers: Content Standards From the New Search Guidelines Read More »

bar, ipad, mockup

Google Gold: What You Need to Know About the Release of Google’s Full Search Quality Rating Guidelines

For the first time ever Google has released its Search Quality Evaluator guidelines and the result is 160 pages of SEO Gold. This release is now the most extensive, and arguably most insightful, look into how the Google algorithm works. Here is what you need to know. What Exactly are Google’s Search Quality Evaluator Guidelines? The Search …

Google Gold: What You Need to Know About the Release of Google’s Full Search Quality Rating Guidelines Read More »

icon, media, social

Don’t Blame The Google Algorithm For Search Traffic Declines

Wondering why your site is experiencing a drop in performance? Columnist Winston Burton explores what to check before assuming it’s the result of an algorithm update. Predicting why organic traffic has declined year over year or month over month can be quite challenging, but it doesn’t have to be. I have seen many companies (and …

Don’t Blame The Google Algorithm For Search Traffic Declines Read More »

apple, iphone, mobile phone

Google Instructs Advertisers on How to Bypass Apple Security – But There’s More

In a note to advertisers on Wednesday, Google appeared to be instructing them how to bypass Apple’s new App Transport Security. However, the issue is complicated and won’t be resolved for some time. Here’ a 30,000 ft view. Website advertising on the Internet has become a complicated affair. By coincidence, our Dave Hamilton had some …

Google Instructs Advertisers on How to Bypass Apple Security – But There’s More Read More »